Adding videos to your webpages helps explicitly increase your "search engine results page" rank (SERP). Multiple research indicates that adding video on your page drive > 150% in organic traffic.
When implementing video correctly, it can give your traffic a boost. The good part is that YouTube makes it very easy to embed videos onto your webpage.
There is one concern and not a very professional one. When you embed a video, YouTube adds his own recommendations at the end of your videos. This can bring you in a situation that you showcase your competitor's videos on your website. Not the goal you should have. Not very professional.
Example Video using the standard embed code by YouTube. In the end, YouTube will add recommendations they think are excellent for you.
A few years ago, Youtube had a query parameter you could add, to remove the recommendations. Meanwhile, YouTube has cancelled this feature. They say that suggestions are part of the user experience.
Does this mean you shouldn't use YoutTube anymore to add video onto your pages? No, there is still one parameter you can add that will not remove the recommendations, but YouTube will show recommendations from your channel. Your shoppers will see only your videos, which is better than enjoying your competitor's videos.
How to make it work on your webpages?Simple: in the code, you get from YouTube to embed the video, add the following parameter at the end of the Video Url: &rel=0
An example of an updated embedded video code
<iframe width="560" height="315" src="https://www.youtube.com/embed/xNPpDdFMsYU?start=5&rel=0" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe>
Simply adding &rel=0 to your Url, you can keep adding Free Youtube videos on your website without showcasing your competitors!
Add your Video-Webpages URLs in the comments; we will have a look!